LIGHTWEIGHT, EFFORTLESS, MISSION-READY.
THE CROPPED STUDIO T.
Mar 03,
2025
2025
Alpha Industries:
Alpha Recall
ALPHA INDUSTRIES: ALPHA RECALL
A lost signal. A recovered connection.
Some things don’t fade – they find their way back. Alpha Recall for SS25 brings timeworn textures and a sense of rediscovery to the forefront. Inspired by garments that feel lived-in, this collection embodies the beauty of things reclaimed, reworked, and never forgotten.
The campaign follows two agents on a mission that becomes more than just an assignment. As they navigate a sun-bleached landscape, piecing together fragments of a lost signal, their journey turns personal – bound by a connection that lingers like the echoes from the past.
Against a backdrop of endless horizons, Alpha Recall is a story of (re-)union.
The collection’s lineup is built on aged washes, rugged fabrics, and men’s and women’s silhouettes that feel like they’ve already lived a lifetime.
The Canvas Acid Vest is a raw, textured layering piece with a washed-out, broken-in look – engineered for movement and utility.The Canvas Acid Pants & Shorts are made to match in a faded and lived-in look & feel. For women, the MA-1 Cropped Flight Jacket WMN offers a fresh take on the classic bomber, featuring a cropped fit, oversized silhouette, and softened fabric. The Vintage Mini Skirt WMN blends reclaimed military aesthetics with washed finishes and cargo-inspired details
ALPHA INDUSTRIES EUROPE
OFFICIAL U.S. DEFENSE DEP. CONTRACTOR
EST. OCTOBER 1959
